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Friday, May 9, 2014
The Week in COLAs - The Drinking Dead
Zombie Whiskey. I don't have any urge to try Second Chance Spirits' Moonshine Zombie Whiskey, but I do love the label. And when I Tweeted this, I was reminded that it isn't even the first zombie label, Master of Malt had one as well.
A new label for Suntory's Hibiki 12 Japanese blended whisky with the tag line, "In celebration of our new beginning 2014," carries the label Beam Suntory Hibiki and shows what may be the new Beam Suntory logo. Upon seeing this, WhiskyCast's Mark Gillespie inquired with the company and was told this is an employee only bottling, which leads to another COLA caveat: even if a COLA label is going to be used, the whiskey might not be for general distribution.
Not sure which of these two is the strangest label mash-up of associations here... the idea of zombie-rotting flesh (stench) and rye whiskey, or a symbol southern good-ol' boy culture w/ Japanese corporate overlords trying make a good first impression. Good luck to 'em both!
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