As Seen On TV: J.R. Ewing Bourbon

J.R. Ewing Bourbon is a new bourbon which is a promotional tie-in to the reboot of the television show Dallas, produced by Warner Brothers for TNT. Unfortunately, the timing of the product launch was a bit poor as the series was cancelled earlier this month...and now they likely have a lot of bourbon, so much so that they are willing to give away bottles to the likes of me.

Bottled by Strong Spirits for Warner Brothers, J.R. Ewing is a four year old Kentucky bourbon.

J.R. Ewing Bourbon, 4 years old, 40% abv ($35)

The nose has notes of magic marker, solvent, and some fruit juice.  There's some vanilla and other notes, but every time they try to come out they're beaten down by the chemical notes.  The palate starts with light, sweet notes; it's watery.  It has some oak, but it develops quickly into bitterness and trails off with chemical solvent notes.  The finish is bitter and chemically.

If J.R. had given me a glass of this, I probably would have shot him too.