I remember it like it was yesterday. I was walking through the warehouse, and someone had left a barrel right in the walkway. Well, I didn't see it and I just banged my big toe against it. I tell you, I've stubbed my toe before but this hurt something fierce. There was blood, the nail was broken, and worst of all, I thought we'd lost the whole cask. Well, after I put on a band aid, I sampled the whiskey, and it was terrific; I think the toe stubbing might have made the whiskey even better. That made me think of that old saying, "When life gives you lemons...make an expensive, limited edition whiskey." So that's exactly what we did. We thought about calling it the Toe Phoenix or Toe-r-nado, but in the end, we settled on Toe Stubbin' Whiskey. I really feel good about this. We took something that was a real tragedy and made something positive come out of it.
Toe Stubbin' Whiskey, a vatting of different barrels in the warehouse the day of the toe stubbing, will be available for $95 per bottle. As Miller says, "You're not only buying an expensive, limited edition whiskey, you're buying a piece of history."