Friday, November 21, 2014
New Whiskey Labels: Evan Williams Red and Sporty Scotch
This week's most interesting new labels from the federal TTB database:
Evan Williams Red Label is a 12 year old 101 proof bourbon that has been on the export market for years but unavailable in the US. With a new label approval, we may be seeing it in the US.
A blended Scotch label called McCray released a series of sports themed labels. Somehow, I don't think they will find a big audience for Scotch at the Kentucky Derby or baseball games, but to hedge their bets, they included golf as well.
Note: The fact that a label appears on the TTB database does not necessarily mean it will be produced. In addition, some details on the label, such as proof, can change in the final product.