In the way of an acceptance speech to this award which he has given himself, Hansell says:
I view my own blog as a “living, breathing” version of Malt Advocate. In my mind, it is a magazine—one that complements the hard-copy version. I think whisky blogging is evolving into its own form of publishing. Its value is only going to increase, but it’s already indispensable if you are a true whisky enthusiast.
And he'd like to thank the Academy, God and his mother as well. The award was immediately praised by all of the bloggers who inhabit the comments section of the blog.
Now don't get me wrong; I'm a fan of Hansell's blog. In fact, there is probably no better source for breaking whisky news on the web or for reviews of new releases. And the comment section, mostly inhabited by lesser whisky bloggers such as myself, is home to some spirited spirits debate, but the award still strikes me as a bit self-serving. And throwing the rest of us small fish in the award by making it applicable to all bloggers, while certainly a crowd pleaser, doesn't alter the fact that John's blog, along with maybe two or three others, is really the biggest fish in the whisky blogging world, so awarding whisky bloggers really awards himself.
What's next? John gives Malt Advocate the award for Best Magazine of the Year?